The history of The Brand Milus, a refined Swiss watch begins with the dream of a pioneer: Paul William Junod (1896-1951) who wanted to create a strong but elegant show, a valuable accessory that everyone would like to have. This objective is behind the company created in 1919 in Biel, located Reuchenette Route 21, and remained property of the family Junod until 2002.

2002-2008: A New Era

The constitution of the new company "Milus International SA, an initiative supported by the Peace Mark Group of Hong Kong, marks the beginning of a new era. "A Milus is more than a product. Our watches embody a lifestyle, a philosophy, the luxury of being oneself, "says Jan Edöcs, President CEO of Milus International.

In 2006, it opened its first Flagship Store in Hong Kong and in 2007 the first store Milus in the USA, on Rodeo drive in Beverly Hills.

“Highly Personal”

It is the reflection of the central communication campaign. Milus offered the luxury of being itself to implementing its philosophy products and putting sensual creativity to the forefront by the statement "Highly Personal’. Those who choose to wear a Milus are loyal to themselves; they listen to their inner voice.